Senior Marketing Manager

Freemind's Marcom team delivers integrated marketing programs that support high-profile initiatives, campaigns, and events. As a Senior Marketing Manager on the Marcom team, you will lead client-facing marketing strategy and social campaign execution, ensuring brand consistency, audience alignment, and measurable results across digital, social, content, communications, and paid media channels. Prior experience working directly with Microsoft or supporting Microsoft marketing programs is required for this role, along with a strong understanding of Microsoft's brand, marketing ecosystem, and stakeholder environment.This role operates at the intersection of strategy, execution, and storytelling, bringing together cross-functional teams, stakeholders, and vendors to deliver impactful marketing programs. You will develop integrated marketing plans that support business objectives, drive audience engagement, and elevate brand presence across multiple channels, with social media serving as a critical component of broader campaign strategy. You will also leverage your familiarity with Microsoft's marketing processes, brand guidelines, and cross-functional teams to deliver programs that align with client expectations and business priorities.The ideal candidate has a strong background in high-tech marketing communications, experience managing complex client relationships, and deep expertise in social media strategy, content amplification, and digital engagement. They are equally comfortable shaping strategic direction, overseeing campaign execution, analyzing performance, and translating business goals into integrated marketing programs that deliver meaningful results. They bring demonstrated experience supporting Microsoft marketing initiatives, campaigns, or business groups, with the ability to navigate Microsoft's complex organizational structure and collaborate effectively with internal and external stakeholders.Key ResponsibilitiesLead and manage client marketing programs from strategy through execution, reporting, and optimization, ensuring alignment with business and campaign objectives. Develop integrated marketing strategies across owned, earned, and paid channels to drive engagement, awareness, and measurable outcomes. Oversee content development and brand management, ensuring all deliverables align with client brand standards and receive appropriate internal approvals prior to delivery. Translate client goals into actionable marketing plans, ensuring clarity of execution across cross-functional teams and stakeholders. Conduct market research and competitive analysis to inform campaign strategy and identify emerging trends and opportunities. Analyze campaign performance, event registration trends, and audience data to generate insights and optimize future marketing initiatives. Collaborate cross-functionally with internal teams, vendors, and client stakeholders to ensure consistent messaging and seamless execution across all channels. Manage complex, multi-workstream project timelines, budgets, and deliverables using tools such as Monday.com and Excel. Serve as the primary client-facing lead for assigned accounts, managing communication, expectations, and strategic updates. Track and submit monthly Proof of Execution (POE) documentation in compliance with organizational reporting requirements. Identify and recommend process improvements to increase efficiency, scalability, and overall campaign performance. Ensure all marketing programs adhere to brand guidelines, operational standards, and quality expectations across all deliverables.